The Global Campaign Workbook: A Practical Guide To Running International Campaigns

What tips and tricks are included in the report?

Our Global Campaign Workbook has been written by Freedman global marketing experts who, between them, have worked on 1000s of international marketing projects just like yours. In this report, they shed light on many of the challenges surrounding global campaign implementation, including:

  • Choosing an operational model that works for you.
  • Selecting the right team of experts.
  • Making a global strategy work locally.
  • Planning your campaign localisation, production and delivery.

Download the Global Campaign Workbook now