EA's 'Star Wars: Battlefront'

Global TV and digital rollout across 17 markets within Europe, America and Asia Pacific

Star Wars: Battlefront English advert Star Wars: Battlefront German advert Star Wars: Battlefront Middle East advert Star Wars: Battlefront Norwegian advert Star Wars: Battlefront South African advert

A Better Way

Collaborated with Heat, an Independent San Francisco based agency that recently won their first eight Lions in Cannes, media agency Havas as well as client teams globally
Global TV and digital activation/implementation across 17 markets
Created dozens of master banners across multiple creatives and more than 600 ready to use, localised assets including Sony co-branded pieces
Digital media plan fulfilment
Adapted 15 and 30 second videos for many publishers including YouTube and Facebook
Built UK TVC spots including: 20”, 30” and 60” spots

Adapted 15 Second Game Tralier For Social


Hong Kong Version


Adapted 30 Second Game Tralier For Social 


Middle Eastern Version


ABOUT THE AUTHOR

Yann Gendrot

Yann Gendrot

As a Group Account Director, I look after a team of talented project managers coordinating and delivering a wide range of advertising Global campaigns across TV, Digital and Print for an extensive line-up of video games such as FIFA, The Walking Dead, Star Wars, Clash of Clans and many more.

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