“The most important part of the creative process is the brief.”
For over 20 years, Adam has worked for some of the biggest global agencies and brands across the marketing and advertising industry. At Freedman, he leads a team of creative specialists who use their expertise to solve clients’ diverse global to local marketing problems.
In order to find the right solution, Adam believes “the most important part of the creative process is the brief”. This is equally true for any job of any size, from helping clients apply local cultural insights to design and copy, to creating impactful brand archetype films.
Adam has delivered award winning-global creative solutions for a diverse array of brands such as BP, Shell, Emirates Airlines, British Airways, Fitbit, Nissan, Jaguar Land Rover and, P&G.
His awards include: Revolution Award – Best Integrated Marketing Campaign, Snickers ‘Make Football History’; DMA Bronze – Best Online Display Advertising, Nissan’s Juke ‘Built to Thrill’; and IPA Effectiveness Award, Eurostar’s ‘Fly Eurostar’.