Situation
‘My Digital World’ is Meta’s digital literacy program. This program was designed to provide youth with the skills to navigate digital spaces safely and responsibly as technology leads the way into our digital future.
The program provides educators and trainers with training and resources to reach learners and youth across the Middle East and North Africa.
Solution
We supported Meta’s Policy Program team with language capabilities (across 5 languages including Swahili & Amharic), delivered to an exacting standard on time and design adaptation across over 1,000 individual assets. Plus, brand guardianship across the entire campaign.
Outcome
The successful localisation of the online curriculum around Digital Safety for young people in the Middle East and Sub-Saharan Africa.
Case study published on The Drum