The Freedman Store - our online technology has been developed to drive efficiency in global campaign management and delivery. It's a 24/7 resource for you and your local markets to view, customise and distribute campaign materials.
Tailored for your needs, the store can hold any assets you wish - print ads, merchandise, DM, web ads, even TV and cinema spots. In addition, central teams have full visibility of spend and usage across all their markets.
Instant access for markets
Local marketing teams can view, order and pay for approved campaign items held in central stock or download files directly for local production and online campaigns.
Items not in stock can be pre-ordered online. The cost and delivery times will be shown, and payment can be made at the same time - by card, from a drawdown fund or using incentive scheme points.
Online customisation
Better still, they can customise selected items online within agreed brand guidelines. For example a dealer can add his contact details and a logo to promotional ad. The store's interface makes it simple for a user to select and add permitted copy or visuals within minutes.
Minimal management time
With a store, things happen in seconds, not days, using everyone's time more efficiently. Media schedules are actively managed, ads can be ordered and large digital files can be uploaded to an FTP server or sent directly to the media owner. There's no time spent chasing quantities, waiting for quotes or address details.
Minimal wastage
Because the store links orders directly to warehouse and despatch partners, delivery times are dramatically improved. Just as important, usage and payment can be easily seen, so economies of scale can be achieved with minimal wastage.
