Solutions: How do I...? 

We offer solutions to client's global campaign implementations challenges. We optimize and streamline to deliver a better balance of speed, creative quality, costs and local service.

1. Decouple global production from creative ?

   Decouple global production from creative?

   Your creative agency should be brilliant at uncovering insight, generating ideas and concepts. We are brilliant at implementing campaigns across any language, across all media and in every market. So now you can have the best of both worlds.

2. Streamline global campaign implementation ?

   Streamline global campaign implementation?

   We implement, optimize and transform your global campaign process. Our hub-based team of campaign managers and consultants use proven processes and online tools to streamline your operations for faster and lower cost delivery.

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3. Centralize global marketing communications ?

   Centralize global marketing communications?

   The same degree of communications centralization does not suit every business. Clients need different balances between central and local. We help businesses find the optimal balance for them between cost, consistency and flexibility.

4. Cut multi-market campaign timings and costs ?

   Cut multi-market campaign timings and costs?

   We plan your campaigns meticulously – and drive them forward fast and efficiently. We cut out duplication of tasks and effort. We apply our experience to introduce best practice – and to challenge and gain the best deal from the supply chain.

5. Manage and share our creative assets ?

   Manage and share our creative assets?

   The Freedman Store provides clients with an online centralized one-stop-shop where local marketing and sales teams and channel partners can order, pay for and customize marketing materials efficiently without management time.

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6. Improve quality of translation and transcreation ?

   Improve quality of translation and transcreation?

   Our network of over 250 translators are expert in sectors and produce consistent high quality copy. Language workflow and database tools integrate their tasks seamlessly with our creative studio and client teams to reduce costs and timings.

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7. Ensure global campaigns have local relevance?

   Ensure global campaigns have local relevance?

   Our team of in-market copywriters bring senior level through-the-line experience of advertising and marketing from their countries and with hub-based designers make great creative ideas work across cultures, language and media.

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8. Get visibility and measurement of local activity ?

   Get visibility and measurement of local activity?

   Freedman’s centralized approach delivers visibility and measurement of local activities to central teams. So activities and results can be compared, best practice identified, ROI calculated and the inefficient and ineffective eliminated.